It’s no secret that we are big fans of trademarks, but we understand that it’s not an exciting topic for most folks. So, we were super excited to see trademarks become the center piece of a widely-discussed Twitter beef between two NFL teams this Saturday. The feud started when the Redskins […]
Read MoreA million dollars isn’t cool, you know what’s cool? A billion dollars . . . and The Hunger Games film franchise has already grossed over $2 billion. That number is expected to increase dramatically after the final film premieres tomorrow. You know what else is cool? Trademarks! And The Hunger Games […]
Read MoreEarlier today, I got word that an event I am attending on Saturday is, in the words of JT and Jay Z, a “Suit & Tie” affair. I feel the same way about ties that Sir Richard Branson does. One of my favorite things about life in the Tree of […]
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The leaves are falling. There’s a chill in the air. I’ve finished eating all my kids’ halloween candy. That can mean only one thing. It’s almost Christmas! It also means it’s time for the 2015 John Lewis Christmas commercial! I’m talking about John Lewis, the upscale department store chain in Great […]
Read MoreThe Music City Miracle. The Band is on the Field. The Miami-Duke Debacle. Americans love watching football players lateral the ball. Of course, that is the foundation of an entire sport. Rugby – the fastest growing sport in the world. And the biggest event in rugby – The Rugby World […]
Read MoreHalloween is almost here. Have you picked out your costume yet? According to the National Retail Federation, consumers plan to spend an average of $27.33 on Halloween costumes for the whole family, and a total of $2.5 billion on store-bought, homemade, large and small costumes. It’s estimated that 68 million […]
Read MoreIn honor of tipoff to the NBA season, I’m returning to my favorite blog topic: rebranding in sports. For those of you that have followed my blogging exploits (thanks, mom and dad), you may recognize this as my go-to subject. Today, we tackle the Washington Bullets rebranding to the Washington Wizards. […]
Read MoreIt is now an undisputed fact that bikers love trademarks. I have twice written about the intersection between outlaw motorcycle clubs and trademark law. First, I wrote about how many of these clubs own and litigate federally registered trademarks. The following week, I wrote about how the feds are trying to […]
Read MoreHere in the Tree, we like to keep our (hawk)eyes out for great branding. From time to time, we are so inspired by a branding effort that we give out our not-really-coveted “Of the Week” award. Today is one of those weeks. Meet Bryan Wilson, the Texas Law Hawk. Earlier this week, […]
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